Episode 174: Mastering Insurance as a Revenue Stream Artwork

Therapy For Your Money

Welcome to Therapy for your Money, a podcast about all things money and finance for private practice owners! If you are ready to feel confident and in-control of your financial life, then you are in the right spot. Therapy for our Money is hosted by Julie Herres, the CEO and Founder of GreenOak Accounting. She and her firm specialize in working with private practice owners across the United States, and have assisted hundreds of private practices with increasing their financial stability and profitability. She is on a mission to share her best practices she's learned along the way through her successful career as an accountant, discusses financial topics with a wide variety of guests, and help her listeners make data driven decisions to help their businesses.

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Therapy For Your Money

Episode 174: Mastering Insurance as a Revenue Stream

April 04, 2025 • Julie Herres • Season 5 • Episode 174

Optimizing Insurance for Therapy Practices with Jeremy Zug

In this episode of Therapy for Your Money, host Julie Herres speaks with Jeremy Zug, co-founder of Practice Solutions, about the intricacies of insurance for therapy practices. They discuss the reasons for taking insurance, navigating reimbursement rates, the steps in the credentialing process, and managing the revenue cycle. Jeremy emphasizes the importance of being strategic when selecting insurance providers and highlights the hurdles therapists may face. They also discuss the significance of choosing the right electronic health record (EHR) system and the benefits of having structured billing processes. Jeremy introduces his new book as a resource for maximizing insurance revenue and offers practical advice for therapy practice owners.

Show Highlights

00:00 Introduction to Therapy for Your Money

00:44 Welcoming Jeremy Zug: Discussing Insurance

01:34 Why Take Insurance in Private Practice?

03:20 Navigating Insurance Reimbursement Rates

05:07 The Credentialing Process: Start Early

06:07 Hurdles in Accepting Insurance

09:11 Managing the Revenue Cycle

12:32 Insurance vs. Private Pay: Making the Decision

17:00 Practice Solutions: Maximizing Insurance Revenue

24:07 Conclusion and Final Thoughts

Links and Resources