Episode 169: Why Relationships Matter in Marketing Artwork

Therapy For Your Money

Welcome to Therapy for your Money, a podcast about all things money and finance for private practice owners! If you are ready to feel confident and in-control of your financial life, then you are in the right spot. Therapy for our Money is hosted by Julie Herres, the CEO and Founder of GreenOak Accounting. She and her firm specialize in working with private practice owners across the United States, and have assisted hundreds of private practices with increasing their financial stability and profitability. She is on a mission to share her best practices she's learned along the way through her successful career as an accountant, discusses financial topics with a wide variety of guests, and help her listeners make data driven decisions to help their businesses.

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Therapy For Your Money

Episode 169: Why Relationships Matter in Marketing

February 28, 2025 • Season 5 • Episode 169

Join host Julie Herres on Therapy for Your Money as she sits down with Jamie Schrier to discuss the essentials of relationship marketing for therapy practice owners. They delve into why marketing is crucial for bringing dollars into your practice and the challenges many therapists face when it comes to self-promotion. Jamie shares his journey from a busy physical therapist to a successful coach and explains how vulnerability and authenticity can strengthen your marketing efforts. Jamie also introduces his concept of relationship marketing, emphasizing the importance of creating awareness, identifying specific target audiences, and building strategic partnerships. Key takeaways include tips on how to build trust with potential clients and referral sources, and the value of measuring the return on investment for your marketing efforts. A key quote from Jamie: 'Vulnerability is a superpower.' Tune in to learn how to leverage your expertise to grow your practice.

Episode Highlights
00:00 Introduction to Therapy for Your Money

00:45 Welcoming Jamie Schrier: Relationship Marketing

01:10 Understanding the Importance of Marketing

04:17 Jamie Schrier's Journey: From Physical Therapist to Coach

10:18 Diving into Relationship Marketing

16:32 Building Referrals and Clientele

24:28 Measuring Return on Investment

28:36 Conclusion and Contact Information

Links and Resources
Practice Freedom with Jamie Schrier: https://practicefreedomu.com

Money for Therapists Practice Startup - https://www.greenoakaccounting.com/startup

GreenOak Accounting - www.GreenOakAccounting.com

Therapy For Your Money Podcast - www.TherapyForYourMoney.com

Profit First for Therapists - www.ProfitFirstForTherapists.com

Profit First Academy - www.ProfitFirstForTherapists.com/Academy

Podcast Production and Show Notes by Course Creation Studio

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